Upcoming Professional Development Events
PR UNIVERSITY
New Webinar- June 20
New Webinar- June 21
New Webinar- June 26
New Webinar- June 27
Upcoming Half-Day Training Events
PR Agency New-Business Generator Workshop
New Half-Day Training- June 28
Media Contact Lists
Special Reports on Public Relations
If you only add one book to your professional library this year, make it Bulldog Reporter's "Treasury." This collection of the best digital/social PR campaigns of the past three years is guaranteed to ignite your imagination, turn on your team and push your creativity to exciting new heights. Pull the "Treasury" out before you plan any campaign: Use it to review brilliant campaigns that match your product type, your communications challenge or your creative strategy. The "Treasury" gives you in-depth outlines of 100 award-winning digital/social PR efforts that earned unparalleled online visibility.
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If you want to ensure that your news releases deliver the powerful punch that rivets editors' attention, plus the magic elements that search engines love, make sure your releases follow the advice and rules you'll find in Bulldog Reporter's new handbook on writing press releases for the digital age. Discover how to pack your releases with compelling words and real news, how to use multimedia tools correctly, how to write for SEO, and how and when to use wire services—plus 10 danger signals of a bad release, 10 worst grammatical mistakes in press releases and 10 most misused words in PR. All staff members who write press releases should have a copy of this essential guide on their desks.
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If you're the president of a PR firm and you're not generating consistent net profit of 20% per year, isn't it time to take control of your business once and for all? Isn't it time to give your people—and yourself—the benefits of prosperity and predictability that you deserve? If you're ready to run your PR agency using today's best practices of disciplined financial management, you'll want to own and use this fundamental guide, written by renowned PR agency financial guru Rick Gould—and updated just this month with the most recent data and tips. Discover inside strategies, techniques, ratios and hard-won wisdom that are certain to increase your PR agency's profitability to 20% or even 30%—no matter what the economic environment.
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Inside Health Media Daily Online Intelligence Service
Inside Health Media gives you news about hot pitching opportunities, plus the world's largest treasury of pitching intelligence on health media … at your desktop—every day.
Inside Health Media gives you a daily news feed of all the news about health media and journalists, as well as steady stream of Pitching Tips. Best of all, your subscription gives you the industry's most complete health media research tool for checking contact information, target journalists, beat charts and pitching preferences for more than 4,900 editorial staff who cover health, medicine and fitness. Sign up for a risk-free trial using the link below or call us toll free at 1-866-666-1198.
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The Ultimate PR Writing Course: E-Learning Certificate
Eight-Hour Online Course Featuring Michael Smart
Now every member of your team can create press communications that rivet readership—as well as skyrocket their own PR writing competence and confidence—in a powerful, eight-hour online e-learning course. If you have staff who need to sharpen their writing skills, and master proven techniques for making your press materials more dramatic, more persuasive and easier to read, here's good news: This 8-hour certificated e-learning course gives PR practitioners the most complete set of solid skills and techniques available for creating more compelling, engaging online and print materials . . . faster and with much less effort. You'll learn how to avoid the biggest PR writing sins, how to think and write like a journalist, and how to write with "words of wonder" that engage and compel readership. Best of all, on completion of the course, you'll receive a PR University Advanced PR Writing Certificate. This course is segmented into convenient 8-12 minute modules, so you can take it anytime you want on any schedule. It's conducted by renowned PR writing and media relations trainer Michael Smart. Go to online details, print our 5-page brochure or phone 1-800-959-1059.
2013 Bulldog Stars of PR Awards
Entry Deadline Has Passed
This year some 95 Bulldog Stars of PR Awards will be granted—more than ever before for communications professionals and firms—honoring the best and brightest in our industry. Why should you enter? First, because the Bulldog Awards competition is the only one judged by working journalists—some of the most critical and objective communications practitioners and some of the people we work hardest to please. When they say you're the best, you know you know you are. Second, because when you win a Bulldog Stars of PR Award, the world knows about it—winners receive more coverage, more publicity and more visibility than with any other awards program for communications professionals. Third, entry is easy and inexpensive. Final deadline: Thursday, May 15. Complete online details.
Print 2013 Bulldog Stars of PR Awards Brochure
View 2012 Hall of Fame Online Magazine
View 2012 Stars of PR Winners
View 2011 Bulldog Stars Of PR Award Winners
FREE WHITE PAPERS
Secrets of Social Media Engagement
Bulldog Reporter Presents a PR Success White Paper (Free Download)
Learn why attracting followers is out and engagement is in, why social media strategy calls for better lemonade stands and fewer ice cream trucks, six tips for thinking outside the social media box and three essential reasons to think twice about audience engagement.
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Rules for Successful Social Media Marketing
Bulldog Reporter Presents a PR Success White Paper (Free Download)
Four success stories by top PR pros offer social media tactics and tools for effectively investing your time to achieve positive results, honing your social identity to reach your true audience, and exploring the myth that social media has led to momentous changes in corporate communications.
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Insiders' Tips for Placing More Stories
in the Media
Bulldog Reporter Presents a PR Success White Paper (Free Download)
Four concise chapters by frontline practitioners on gaining reporters' respect, tapping into journalists' personality types, staying on reporters' radar and providing the media irresistible quotes.
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PR UNIVERSITY PASSPORT MEMBERSHIP DISCOUNT PROGRAM
Here's terrific news if you and your team are committed to keeping your skills competitive and your knowledge up to the minute: Bulldog Reporter's PR University now allows you to attend every one of our 90-minute webinars—up to 60 professional development events per year—for a single, one-time $1,495 annual subscription! Why continue to pay the full price of $299 for every webinar (all 60 events could cost you up to $17,940!)? Instead of paying $299 each, you pay as little as $24.92 each! Now you can afford to give your staff the high-quality, real world PR training they deserve, all year long, for just $1,495 (you save up to $16,445). Don't ever pay "retail" again: Call 1-800-959-1059 to start your annual Passport membership subscription or get details online now.
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Free Downloads
BUYER'S GUIDES
2013 Press Release Distribution Buyer's Guide
2012 Online Graduate Programs for Communicators Buyer's Guide
2012 PR Feature Release Services Buyer's Guide
Video Production & Distribution Buyer's Guide
Media Relations Contact & Management Software Buyer's Guide
Free newsletter Subscriptions
Stay on top of the industry's latest news, buzz, analysis, opinion, outstanding campaigns, and job opportunities with Bulldog Reporter's free email publications
Daily 'Dog - Stay on top of hot news, trends and opinions with the highest-circulation trade journal in the PR industry
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Winning PR Campaigns - Stay abreast of and gain inspiration from today's outstanding PR campaigns—product intros, crisis, evergreen, social media and more—across a wide range of industries. Delivered once every two weeks by email.
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PR Job Mart - Scan the latest help wanted opportunities, post your resume, or advertise your latest position openings—all at no charge—once a week by email. Subscribe free.
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2013 Bulldog Media Relations Awards
The 2013 Award Winners have been Announced
This year some 100 Bulldog Media Relations Awards will be granted—more than any other competition—honoring the best our industry has to offer in media relations campaigns. Why should you enter? First, because the Bulldog Awards are the only Awards judged by working journalists and bloggers, our toughest critics and some of the people we work hardest to please. When they say you're the best, you know you are. Second, because when you win a Bulldog Award, the world knows about it—winners receive more coverage, more publicity and more visibility than with any other PR industry program. Third, entry is easy and inexpensive. Complete online details.
View 2013 Hall of Fame Online Magazine
View 2013 Award Winners
Order Additional Copies of Your 2013 Bulldog Award
Guidelines for Submission
Entry FAQs
Print 2013 Bulldog Media Relations Awards Brochure
View 2012 Hall of Fame Online Magazine
View 2012 Winners
2012 Bulldog Digital/Social PR Awards
The Winners have been announced.
This year some 82 Bulldog Digital/Social PR Awards will be granted honoring the best agencies and outstanding individuals in PR and corporate communications. Why should you enter? First, because the Bulldog Digital/Social Awards are the only awards judged by working journalists, our toughest critics and some of the people we work hardest to please. When they say you're the best, you know you are. Second, because when you win a Bulldog Award, the world knows about it—winners receive more coverage, more publicity and more visibility than with any other PR industry program. Third, entry is easy and inexpensive. Final deadline: Friday, October 26. Complete online details.
View 2012 Hall of Fame Online Magazine
View 2012 Winners
View 2011 Hall of Fame Online Magazine
Order Additional Copies of Your Award
